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SERVICES

Leveraging Amazon To Your Benefit

Gone are the days of viewing Amazon as optional or fearing that listings on Amazon will
devalue or cheapen your premium brand.

Today, if brands aren’t on Amazon, customers will inherently wonder why. Even if
consumers don’t complete a purchase, many consumers still use Amazon to perform due diligence
by checking prices and product reviews.

Let’s be honest–a great number of consumers today make their final purchase on
Amazon, and if your products aren’t available then they are likely to buy from your competition.

It’s better to embrace & optimize Amazon than leaving it to chance.

Amazon requires a full-time dedicated team that knows what they are doing; a team that monitors every aspect of your brand to ensure that it exudes the care and perfection
that every brand aims to acheive and every customer wants to see.

 

Answering customer service questions properly, responding and offering remedies to bad
experiences and reviews, keeping product listings and information current, optimizing product
search ads… All of these things are vitally important yet often end up
  unaddressed or unanswered.

Amazon can be overwhelming. The good news is, you have options.

Through our decades of combined experience and Premium Seller Account Management at Amazon, we turn things around for brands on Amazon and we do it fast and right.

Using the strategies outlined below, we make Amazon a strength for your brand rather than a weakness. We take time to listen to your wants and needs to make sure our Amazon strategy aligns with your overall company/brand strategy.

Working with your team, we utilize the Amazon Brand Registry to help update and protect your Amazon product listings with fresh images, accurate product information and quality content focused on educating customers about why your brand and products are unique and worthy of their consideration. We work closely with your team to learn about your core values, mission/vision, product features and more to ensure we best communicate, highlight, defend and grow your brand on Amazon.

Our streamlined process makes enrolling your brand in the Registry fast and easy. Even if your brand is already enrolled, as an authorized Registered Agent we can take any or all of the Amazon workload off of your plate.

 

We work with your team to ensure all products sold through Amazon are authentic and fresh and in compliance with Amazon’s sales policies and best practices. We have access to multiple programs and expert teams at Amazon that help guarantee customers have the best possible experience while heeding Amazon’s policies as a framework for sustainable success.

We are also experts in sales, marketing and pricing strategies that help keep your brand relevant and competitive on Amazon.

We provide insight and strategy to help you manage your wholesale department and/or distributor network so you know who you are selling product to and are able to communicate your policies effectively. This prevents unwanted product diversion to other websites or international destinations without your consent.

Once you sell authentic product to another company, they have many protections under the First Sale Doctrine, so it’s very important to optimize and protect your wholesale/distributor network. We have the strategic and legal tools necessary to turn things around quickly and permanently while following all applicable laws and operating in accordance with the highest ethical standards.

Working within your brand guidelines and Amazon’s Best Practices & Policies, we transform your listings into professional, beautiful, clear, consistent and easy-to-navigate product pages with custom images and content focused on customer education and satisfaction. We realize that building lasting relationships with customers is what keeps them coming back and turns them into a customer for life. We aren’t just hunting for one-time sales. We are focused on building partnerships and providing real value to customers by doing whatever we can to listen to their needs and help solve their problems. We work to build trust by operating with integrity, earning some of the best customer reviews and lowest order return rates in the industry.

 

Brands are learning now more than ever that content is king. One of our dedicated Exclusive Account Managers will work with you to create and optimize content with crystal clear product descriptions, powerful bullet points and conversion-generating keywords.

Enhanced Brand Content (EBC) is a feature exclusively for Amazon Brand Registered products to use additional rich imagery and formatted text to tell your brand’s story directly on your Amazon product pages.

Our team of Amazon experts, graphic designers and content writers
create custom EBC from the ground up to be specifically tailored to your brand’s existing style, with focus on in-depth description of your product’s benefits and features; brand story and ethics; and call to action
recommending additional products.

We take on the role of customer service for your brand on Amazon, responding to any negative/neutral reviews. This gives customers the assurance that their feedback matters and that your brand is engaged and active in resolving issues when they arise. A brand’s reputation and consumer trust are vitally important in converting impressions into new customers and encouraging brand loyalty in existing customers.

We are experts at creating Sponsored Products advertising campaigns through Amazon to help both new and repeat customers find your products easier and stay up to date on changes and new product launches. We pay for these ad campaigns ourselves using funds generated from product sales. Instead of 10-15 sellers doing the bare minimum to service a single sales channel, you end up with one dedicated seller (us) that reinvests profits from sales of your products back into your brand on Amazon. This is one of the
primary levers for growth versus the status quo of multiple sellers servicing one sales channel. Since we are footing the bill for these ads, we are incentivized to optimize and ensure the campaigns are performing well. We create both defensive (protecting your brand against competitor ads) and  offensive (going after your competition and vital keywords) ad campaigns for your brand and products on Amazon.

Additionally, we take full advantage of special promotions and deals run by Amazon, including Best Deals, Deal of the Day, Lightning Deals, Percentage Off Promotions, etc. We have the ability to get your products featured and in front of tens of thousands (or more) new customers!

Want to overhaul your existing website or launch one to complement your Amazon store? We can create one and even manage it for you, too! This includes everything including stocking inventory, handling customer service and shipping all orders for your website. We can also create a new site and turn the keys over to you to manage! Whatever you need, we’ve probably done it before and welcome the challenge of creating new, custom solutions for our clients.

Who has time to learn and manage all of this?!

Lucky for you, we do!

Now for the best part…

Every part of our Amazon consulting & brand
management service is completely, 100% free.

All we ask for in return is to be your dedicated Amazon brand partner so that our incentives to grow your brand are aligned with yours. The more your brand grows, the more product we sell, and as your dedicated partner that means our success and profitability grows with you.

Instead of 10-15 sellers doing the bare minimum to service a single sales channel, you end up with one dedicated seller (us) that reinvests profits from sales of your products back into your brand on Amazon.

We make this work because we’re able to capture this previously “deadweight loss” and channel it back into Sponsored Products advertisements and dedicated team labor. Our process has been battle-tested and proven successful across myriad brands who have trusted us with their representation on Amazon.

We are confident that dedicated account management is the future of all brands on Amazon, and we are excited to be leading the way and delivering incredible results to our clients, all while making customers extremely happy.

Let us work for you and help

 leverage Amazon to your benefit !

Ready to do something amazing? We’re excited to hear from you!

ADDRESS

2326 N. Batavia St. Suite 120
Orange, CA 92865

CONTACT

714.602.9206
info@ocshealth.com